‘Brand New Day’ Star Sadie Sink Becomes the New Face of Calvin Klein
Sadie Sink has been diligently crafting an impressive résumé in Hollywood over the past few years, transitioning from beloved television roles to blockbuster films that many young actresses aspire to. After concluding her iconic role on Netflix’s flagship series and stepping into the Marvel Cinematic Universe, Sink has been on a relentless pace in 2026.
This momentum has now extended into the fashion industry, where the actress is embracing a new type of spotlight. Recently, Sink has been balancing high-profile press tours for blockbuster films with significant theater performances, but this latest endeavor marks her debut as the face of a major global fashion campaign.
Calvin Klein has officially announced Sink as the star of its latest campaign, featuring striking images captured by Aidan Zamiri. The photos showcase Sink in a moody, doorway-framed setting, styled in the brand’s signature denim and layered looks that have quickly gained traction on social media since their release.
Zamiri, the Scottish photographer and filmmaker behind the shoot, brings a unique creative flair to the campaign. He is known for his collaborations with musicians such as Charli XCX, FKA Twigs, and Caroline Polachek, as well as actor Timothée Chalamet. Zamiri has established a reputation for merging fashion photography with a cinematic, editorial style that aligns perfectly with Calvin Klein’s aesthetic.
This new campaign arrives at a particularly busy time for Sink. She recently completed her run as Max Mayfield in the final season of ‘Stranger Things,’ a role that has solidified her status as one of the most recognizable young talents of her generation.
Following that, Sink quickly transitioned into the Marvel universe, joining ‘Spider-Man: Brand New Day’ in a role that Marvel has kept under wraps until the film’s release. Reports suggest she is portraying Jean Grey, setting her up for a potentially significant role in the MCU, including a possible appearance in ‘Avengers: Secret Wars.’
This year, Sink also returned to her theatrical roots, leading a limited West End production of ‘Romeo & Juliet’ alongside Noah Jupe at London’s Harold Pinter Theatre. Her ability to navigate between a Netflix phenomenon, a Marvel blockbuster, and prestigious stage work has only heightened the perception that Sink is ascending to a new level of stardom.
Calvin Klein has a long-standing tradition of featuring both emerging talents and established stars in its campaigns, having recently highlighted figures like Dakota Johnson and footballer Raphinha in its Spring 2026 rollout. Sink’s inclusion in this lineup indicates the brand’s ongoing commitment to aligning its imagery with cultural relevance rather than solely traditional modeling credentials.
The fan response to the campaign images has been swift and enthusiastic, with many praising the moody lighting and effortless styling as standout elements in Calvin Klein’s recent offerings. For an actress who has primarily been in front of television and film cameras, this shift into high-fashion campaign work adds yet another layer to an already remarkable year.
With ‘Spider-Man: Brand New Day’ still dominating theaters and speculation surrounding her future Marvel roles, Sink’s debut with Calvin Klein serves as further evidence that 2026 has become a crowning year for the actress. Whatever lies ahead, she shows no signs of slowing down.
Have something to add? Let us know in the comments!